19 June 2007

Forecast: Mobile gaming to $9.6B by 2011

A new forecast issued by information technology research firm Gartner reports worldwide mobile gaming revenue will grow to $4.3 billion in 2007, up 50 percent from the previous year. Gartner also anticipates global revenues of $9.6 billion by 2011, citing accelerating consumer awareness as well as expanded content availability. According to the forecast, mobile gaming revenue in Asia/Pacific and Japan will surpass $1.8 billion in 2007, growing to $4.6 billion by 2011--a reflection of the overwhelming appetite for gaming in the region. On the other hand, Gartner says North American mobile gaming revenue will reach $716.9 million in 2007 and $1.7 billion in 2011, citing slower consumer adoption of wireless technologies.
"Given the ubiquity of mobile phones in many markets and the ease of game-play, mobile gaming is expected to reach more of the global population than has been the case for traditional PC and console gaming," said Gartner senior research analyst Tuong Huy Nguyen in a prepared statement. "This will catapult mobile gaming revenue beyond that from mobile TV and adult content, but we still expect it to lag behind mobile music, since music is a more familiar form of entertainment."
For more on the Gartner forecast:- read this release


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